| Provider | ||||
|---|---|---|---|---|
| CenturyLink | $50.00 ** | 10 - 940 Mbps | DSL | 98% |
| Midcontinent Communications | $50.00 | 10 - 1,000 Mbps | Cable | 99% |
Vast Broadband  | $39.00 | 4 - 200 Mbps | Cable | 98% |
| HughesNet | $64.99 | 25 - 25 Mbps | Satellite | 100% |
| Viasat | $69.99 | 12 - 150 Mbps | Satellite | 100% |
| Interlakes Wireless | $55.00 | 75 - 100 Mbps | Wireless | 75% |
| SpeedConnect | $46.95 | - | Wireless | 2.774% |
*Pricing per month plus taxes for length of contract. Additional fees and terms may apply. Pricing varies by location and availability. All prices subject to change at any time. May or may not be available based on service address. As of Feb 14, 2023.
**Speeds/pricing may vary. Service is not available everywhere.
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people have access to broadband internet of any type
1 provider - 99.93%
2 providers - 98.00%
3 providers - 96.03%
4+ providers - 0.60%
Source: FCC
At 100%, broadband coverage in Madison is comparable to the rest of South Dakota - 98%, and comparable to broadband coverage across the U.S. - 95%.
The vast majority of those living in the Madison area will have access to cable, which covers 100% of Madison residents. Fiber-optic internet is also an option for many, offering service to 6.040% of the area. No DSL providers are currently available in Madison, but satellite or fixed-wireless providers may offer broadband options in your area.
There are seven internet providers serving the Madison area, and 98.00% of households will have internet options from more than one provider. Among Madison's seven internet providers, prices start at $39 and available download speeds reach up to 1,000 Mbps.
The largest internet providers in Madison are CenturyLink, Midcontinent Communications, and Vast Broadband bringing DSL and cable options to Madison.
DSL internet from CenturyLink is available to nearly all Madison residents, covering 98% of households. Many will also have the option of cable from Midcontinent Communications, which covers 99% of the area. Madison’s third most-available internet provider, Vast Broadband, offers cable to around 98% of Madison residents.
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*Wireless speeds may vary. Pricing per month plus taxes for length of contract. Additional fees and terms may apply. Pricing varies by location and availability. All prices subject to change at any time. May or may not be available based on service address. As of Feb 14, 2023.
DSL from CenturyLink offers broadband to nearly all households in Madison covering 98% of the area.
DSL internet from CenturyLink uses telephone lines in Madison to deliver service, which often leads to lower prices and higher availability, though download speeds are likely to be slower than cable or fiber-optic internet.
Internet prices for CenturyLink start at $50/mo.*, which is about the same as the average starting price for internet in Madison, $54.83.
CenturyLink customers who choose the lowest-priced plan can expect speeds up to 10 Mbps, which comes to an estimated $5.00 per Mbps, higher than the average cost per Mbps for the lowest priced plans in Madison, $2.38.
For those who value internet speed as much as cost, CenturyLink offers download speeds up to 940 Mbps and upload speeds up to 40 Mbps in Madison. These download speeds are available to 98% of the area, and are much faster than the average max speeds from all Madison's providers, 225 Mbps.
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*Wireless speeds may vary. Pricing per month plus taxes for length of contract. Additional fees and terms may apply. Pricing varies by location and availability. All prices subject to change at any time. May or may not be available based on service address. As of Feb 14, 2023.
Cable from Midcontinent Communications offers broadband to all households in Madison covering 99% of the area.
Midcontinent Communications’s cable network is likely to offer faster speeds than DSL or satellite service, but Madison residents in densely populated areas may experience slowed speeds during peak usage times.
Internet prices for Midcontinent Communications start at $50/mo.*, which is about the same as the average starting price for internet in Madison, $54.83.
Midcontinent Communications customers who choose the lowest-priced plan can expect speeds up to 10 Mbps, which comes to an estimated $5.00 per Mbps, higher than the average cost per Mbps for the lowest priced plans in Madison, $2.38.
For those who value internet speed as much as cost, Midcontinent Communications offers download speeds up to 1,000 Mbps and upload speeds up to 20 Mbps in Madison. These download speeds are available to 99% of the area, and are much faster than the average max speeds from all Madison's providers, 225 Mbps.
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*Wireless speeds may vary. Pricing per month plus taxes for length of contract. Additional fees and terms may apply. Pricing varies by location and availability. All prices subject to change at any time. May or may not be available based on service address. As of Feb 14, 2023.
Cable from Vast Broadband offers broadband to nearly all households in Madison covering 98% of the area.
Vast Broadband’s cable network is likely to offer faster speeds than DSL or satellite service, but Madison residents in densely populated areas may experience slowed speeds during peak usage times.
Internet prices for Vast Broadband start at $39/mo.*, which is significantly lower than the average starting price for internet in Madison, $54.83.
Vast Broadband customers who choose the lowest-priced plan can expect speeds up to 4 Mbps, which comes to an estimated $9.75 per Mbps, significantly higher than the average cost per Mbps for the lowest priced plans in Madison, $2.38.
For those who value internet speed as much as cost, Vast Broadband offers download speeds up to 200 Mbps and upload speeds up to 20 Mbps in Madison. These download speeds are available to 98% of the area, and are about the same as the average max speeds from all Madison's providers, 225 Mbps.
If you live in the heart of Madison, you’ll likely have options from cable and DSL internet providers. For those in rural areas or just outside Madison, however, satellite or fixed wireless internet may be the best internet option.
Satellite internet from HughesNet and Viasat offers 100% availability in Madison and surrounding areas. HughesNet starting prices are significantly higher than average in Madison at $64.99/mo. for speeds up to 25 Mbps. Viasat starting prices are significantly higher than average in Madison at $69.99/mo. for speeds up to 150 Mbps. Satellite internet is a less appealing option for many Madison residents, however, as service typically comes with high latency and low data allowances.
Fixed wireless is another popular internet option for those in rural areas. Those living in or just outside of Madison may have access to fixed wireless internet service from HughesNet, with plans starting at $64.99 and available download speeds up to 25 Mbps. Fixed wireless service is less likely to come with the high latency of satellite internet, but monthly data limits can still be an issue compared to Madison cable and DSL internet providers.
Midcontinent Communications is the fastest internet provider in Madison with download speeds up to 1,000 Mbps. These speeds are available to 99% of households in Madison. The next fastest internet provider in Madison is CenturyLink, offering download speeds up to 940 Mbps to 98% of the area.
Vast Broadband offers the cheapest internet in Madison with plans starting at $39/mo. This is significantly less than the average starting price for internet in Madison, $54.83.
Take a speed test to see what download and upload speeds you are getting. For the best results, perform the test over a wired connection. View our speed test guide for a full breakdown of your results. If you want faster speeds, consider these tips for boosting internet speed, or shop for faster internet plans in your area.
Wi-Fi connects your device to a router, but that router needs to be connected to the internet for your device to also be connected to the internet. You need an internet service provider to get Wi-Fi.
Wi-Fi extenders are handy when your router can’t project a strong signal to everywhere in your home that you need it. Your internet provider may offer Wi-Fi extenders for an added monthly cost, or you can purchase one online or from most electronics retailers.
According to the FCC, 93% of households have access to three or more providers. In many areas, a cable, DSL, satellite and possibly fiber-optic provider may be available. You are unlikely, however, to find multiple providers of the same internet type, such as two cable providers, in the same location because operating expenses in an area already served by another provider can be too high to be profitable.
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