Here’s one you may not have seen coming . . . Comcast cable TV, is working with Blockbuster, the video rental company, to offer discounts on Blockbuster DVD by mail programs to their shared customers. It appears to be a high profile partnership to directly compete with Netflix. However, unlike the strictly mail based Netflix platform, the Blockbuster plans also allow you to exchange DVDs at your local Blockbuster store.
So how does it work?
According to the Wall Street Journal, “Under the Comcast partnership, customers who already use at least two of the company’s cable, Internet or telephone services get a $1 to $3 discount on monthly plans that provide Blockbuster by-mail packages.” It sounds easy enough. If you visit the new site, www.dvdsbymail.com, you can login with your Comcast.net ID and get started.