Building upon its current stable of products, including iO Interactive Optimum® cable TV, Optimum Online® high speed Internet and Optimum Voice® digital phone service, Cablevision has brought “interactive TV” to New York. According to Multichannel News, Cablevision is using the PowerUp framework software from Zodiac Interactive to power the new technology. The new framework uses your set top box to give you access to several interactive applications and services, including iO Interactive Optimum® TV Shortcuts, search, an enhanced program guide, video-on-demand navigation and dedicated ITV channels.
The initial description truly makes your cable TV watching experience feel more like using your computer to access high speed Internet. The two are well on their way to becoming more and more inseparable.